Episode 148

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Published on:

23rd Aug 2021

148: Transforming Discovery In Retail (part 2)

When the discovery phase of the shopping trip is driven through a search bar or menu, it's not very inspiring for the customer who doesn't already know exactly what they're looking for. So, effective discovery represents a massive opportunity for online retailers. In this episode, Oliver Banks continues the conversation to help you transform the discovery phase of your shopping trip.

The post 148: Transforming Discovery in Retail (part 2) appeared first on OB&Co.

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About the Podcast

Retail Transformation Show with Oliver Banks
Deliver retail transformation to improve profitability and delight your customers
The retail market is experiencing great disruption - from increased customer expectations, fierce competition and tough trading environments over multiple channels. Every week, join me, Oliver Banks, a retail transformation specialist, to get a bag full of insight, inspiration and ideas to kick start your performance.



You’ll pick up actionable tips and tactics to lead successful change – whether that’s developing lean operating models, improving customer experience, driving digital transformation or seizing omni-channel opportunities.



So, if your passionate about retail transformation and you lead critical retail change projects & programmes, then this is the podcast for you.



The Retail Transformation Show is brought to you by Oliver Banks, Founder of retail transformation consultancy, OB&Co. Find out more at obandco.uk.

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Oliver Banks